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I have always wondered, it is either something is doggy about Clicky, or others are really expensive. Clickly could do a million page view for $20/month, while others, even the simple ones that aren't as feature rich such as Fathom, offer anywhere from $29 / $50, to Matomo which is over $250 per month.

What's the Catch?



Check if your analytics vendor can do drilling and segmentation, and be able to dig into raw data. If that is possible (+which is a hard thing to implement), then costs are way higher.




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