Apart from the bad points, posting a PDF press release in response to a documentary people watched on Netflix is kind of stupid. How many people who watched The Social Dilemma will actually see this press release, let alone evaluate its points?
Yes, it's probably bad from the perspective of how to best cool down criticism.
That aside it would be a very good thing for society if all companies started addressing stakeholder concerns and contributed constructively in the societal discourse around their actions.
The PDF is for the people who are hearing about the criticism (through people who have watched the documentary), and want to feel better about enabling facebook through their work or investment or continued use.
