> a possible mechanism for this [...] They promise to "take care of" every interaction with Amazon FBA that requires English knowledge, and to only bother the seller for things that are really important.
Very likely.
In my previous comment, I focused on the perspective of individual sellers (i.e. entrepreneurial) who have bulk contracts with the local manufacturers. They are the group who are unlikely to commit to "all-inclusive" packages, as they value financial cost overwhelmingly more than personal time, relative to other groups. Think college students, retirees, unemployed, people from poorer areas, etc. They are ubiquitously known as 'wang dai', literally online retailer or agent. These are the first wave of significant online retailing in China. As they want to expand abroad, those who gained some first experience are packaging courses at minimal entry fee (~10USD!). There were a long period where these courses are bombarded via WeChat. (There still are, but the trend has shifted to other topics)
Naturally, the manufacturers want a bigger piece of the cake and now dominates their own online presence in China. To further expand beyond abroad, as they probably do not have adequate language/platform in-house expertise. This is a perfect match to the services you described - outsourcing to e.g. Amazon/eBay specialists.
In either case the point still stands. There's a snowball effect of following the lead of whoever is known to be successful and became the 'authority'.
> you'd expect less than perfect 100% engagement
I agree imperfect engagement is expected on the whole, but how the 100% metric is derived can be misleading. Is it 100% of the top 100 items i.e. the cream of the crop? How different would it be if the procrastinators or failures or one-offs are also included?
Also, I don't think analogue activities like driving is, analogous. Probably closer to Pride Day / French Flag photo overlay across various social platforms. Or SEO.
> a Borg Queen that could be taken down
I think we are aligned that there's a Borg Queen, but not on the rigidness of the hierarchy.
I believe it's weakly/organically structured, unless there's a monopoly, that I'm not aware of, happened.
Very likely.
In my previous comment, I focused on the perspective of individual sellers (i.e. entrepreneurial) who have bulk contracts with the local manufacturers. They are the group who are unlikely to commit to "all-inclusive" packages, as they value financial cost overwhelmingly more than personal time, relative to other groups. Think college students, retirees, unemployed, people from poorer areas, etc. They are ubiquitously known as 'wang dai', literally online retailer or agent. These are the first wave of significant online retailing in China. As they want to expand abroad, those who gained some first experience are packaging courses at minimal entry fee (~10USD!). There were a long period where these courses are bombarded via WeChat. (There still are, but the trend has shifted to other topics)
Naturally, the manufacturers want a bigger piece of the cake and now dominates their own online presence in China. To further expand beyond abroad, as they probably do not have adequate language/platform in-house expertise. This is a perfect match to the services you described - outsourcing to e.g. Amazon/eBay specialists.
In either case the point still stands. There's a snowball effect of following the lead of whoever is known to be successful and became the 'authority'.
> you'd expect less than perfect 100% engagement
I agree imperfect engagement is expected on the whole, but how the 100% metric is derived can be misleading. Is it 100% of the top 100 items i.e. the cream of the crop? How different would it be if the procrastinators or failures or one-offs are also included?
Also, I don't think analogue activities like driving is, analogous. Probably closer to Pride Day / French Flag photo overlay across various social platforms. Or SEO.
> a Borg Queen that could be taken down
I think we are aligned that there's a Borg Queen, but not on the rigidness of the hierarchy.
I believe it's weakly/organically structured, unless there's a monopoly, that I'm not aware of, happened.