Home/Chatter: Twitter, Friends: Facebook, Videos: Youtube, Pics: Flickr, Products: Wikipedia
The only normal (traditional) thing about their site is the contact page. If they really wanted to go all out they would have only used myspace messages for contacting them.
It's amazing. Not only do they have a ground breaking site and a ton of viral traffic, they're not even paying for the hosting. They're getting Facebook, and Google, and Yahoo, and (cough) millions of altruistic donors to Wikipedia to foot the bill.
I'm sold. This isn't gimmicky, this is _brilliant_.
Home/Chatter: Twitter, Friends: Facebook, Videos: Youtube, Pics: Flickr, Products: Wikipedia
The only normal (traditional) thing about their site is the contact page. If they really wanted to go all out they would have only used myspace messages for contacting them.